2016 Branding Research 
SalesFuel
MARCH 22, 2024
Maybe the 14% increase doesn’t sound significant, but 2024’s digital ad spending is 10 times what it was in 2016. Photo by: Phillip Goldsberry SalesFuel - Sales Credibility | Sales Research | Sales Hiring | Sales Management | Sales Enablement of total political ad spending in 2024. increase since 2020 Google: 215% Digital: 156.3%
SalesFuel
APRIL 26, 2024
billion in 2016, it’s the highest of the 2020s. AudienceSCAN on AdMall by SalesFuel has dozens of vehicle shopper profiles, such as: New Car/Truck Shoppers America First Vehicle Shoppers Electric Vehicle Shoppers Diesel Car/Truck Shoppers Luxury Car Shoppers Shoppers of top vehicle brands like Ford, Nissan, Toyota, etc.
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Sales and Marketing Management
MARCH 26, 2018
This gold standard of education brought awareness to potential clients and gave brands a platform to flaunt their latest products. According to the 2017 Center for Exhibition Industry Research Index Report, the fourth quarter of 2016 was yet another sign the reign of trade shows is over.
10,000 Birds
DECEMBER 11, 2018
Several years ago, I read about the enormous colonies of breeding birds in the Northwestern Hawaiian Islands and I did some research to satisfy my curiosity. ( Google Scholar is an excellent resource and free full-text PDFs can be located for many papers, particularly when research is taxpayer-funded.
Sales and Marketing Management
MARCH 5, 2020
According to HBR, research shows that most sales reps fit into three performance levels: stars, core and laggards. Leeatt Rothschild has over 15 years of experience at the intersection of business, sustainability, and brand purpose. That way, they aren’t perceived as letting down the team.). 18 percent lower.
Sales and Marketing Management
JUNE 19, 2018
Word-of-mouth marketing is hard to get, but brands that foster a strong emotional connection between themselves and customers tend to receive three times more than brands that don’t, according to a 2016 study published in the Journal of Global Scholars of Marketing Science. Appreciate the little guys.
10,000 Birds
JANUARY 31, 2020
Since 2016, the Glengoyne Distillery has been a corporate supporter of research and conservation efforts by the Wildfowl and Wetlands Trust to study and counter the decline of the “Greenland” Greater White-fronted Goose in the face of threats like climate change. Gäss ( Geese ) (1922) by Swedish painter Bruno Liljefors (1860-1939).
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