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AI’s Role In Sales and Marketing

Sales and Marketing Management

Predictions for the impact of AI, the authors state, suggest a doubling of the economic growth of developed countries between 2017 and 2035, potentially adding $7.4 AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant.

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Rethink What You Sell – From Product to Transformation

Sales and Marketing Management

However, if we are selling “a reduction in the cost of communication” or “zero effort knowledge management” or “making better decisions, faster” or “all your team communication, instantly searchable, available wherever you go” or “75 percent less email” or some other valuable result of adopting Slack, we will find many more buyers.