article thumbnail

The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

The following is our list of the five best conferences to attend in 2020: 1. Similar to the Google and Microsoft conferences, you’ll get a chance to attend keynotes, participate in workshops, and test out new product demos — all while enjoying plenty of networking opportunities. Microsoft Advertising Partner Summit.

article thumbnail

Responding to the Digital Sales Shift

Sales and Marketing Management

The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development. Virtual sales conversations, product demos and other virtual customer interactions leave less room for mistakes, says Charles Brennan Jr., Every sales team has middle performers, and 2020 was challenging enough.

Industry 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

E-commerce That Avoids Channel Conflict

Sales and Marketing Management

Over the past three years, we’ve seen a 20% to 30% e-commerce annual growth rate, especially in 2020, as in-person prospecting proved difficult if not impossible during the pandemic. One of the manufacturer’s largest resellers complained of repeatedly losing sales to online sellers after going to the trouble of providing an in-person demo.

2020 62
article thumbnail

Responding to the Dig?tal Sales Shift

Sales and Marketing Management

The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development. Virtual sales conversations, product demos and other virtual customer interactions leave less room for mistakes, says Charles Brennan Jr., Every sales team has middle performers, and 2020 was challenging enough.

article thumbnail

How Sales Reps Are Hitting Quotas Without Hitting the Streets

Sales and Marketing Management

In healthcare, for instance, data from Bain’s 2020 survey of doctors shows that general surgeons and neurosurgeons are more likely to prefer to engage with sales reps virtually once a vaccine is available, compared with other surgical specialties such as orthopedic and cardiac. . .

Raised 135
article thumbnail

The Shifting Sands of Selling Tech

Sales and Marketing Management

Regardless, 2020 will have an indelible impression on business operations for quite some time. Our company, like others, canceled plans to participate in near-term trade shows only to learn that all 2020 events were soon to be canceled as well. Some will be more aggressive than others, depending upon the sector and the funds available.

2020 71