Adoptable Branding Newsletter 
Sales and Marketing Management
MARCH 14, 2018
It’s an attitude that many customer service departments adopt. Publish a newsletter that links to informative blog posts. Finally, try to identify who your brand advocates might be and whether they are influential in your market. If customers call in, reps spring into action. If not, they assume all is well. The remedy?
Sales and Marketing Management
NOVEMBER 6, 2020
Of course, brand messaging isn’t the only change that has come as a result of the pandemic. Of course, brand messaging isn’t the only change that has come as a result of the pandemic. Hundreds of other brands have implemented similar strategies that aimed to address customers — and assuage their heightened concerns — head-on.
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