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Supercharging B2B Growth with Digital Promotions

Sales and Marketing Management

To maximize the impact of digital promotions, B2B marketers must adopt a multi-faceted approach. Current trends indicate a growing reliance on data-driven marketing, personalized content, and automated outreach to enhance campaign effectiveness.

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6 B2B Sales Trends for Amazing Success in 2019

Sales and Marketing Management

Author: Sabrina Ferraioli “A trend gains power over time, because it’s not merely part of a moment, it’s a tool, a connector that will become more valuable as other people commit to engaging in it.". — Seth Godin. So we’ve developed a list of the hottest trends. Data matters more than ever. Automated personal emails.

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The Shelter Pet Project

4 The Love Of Animals

This new campaign, sponsored by The Humane Society of the United States, Maddie’s Fund, and the Ad Council, hopes to reverse this trend and find homes for these homeless, lovable pets. The campaign has one unified goal, to increase pet adoption. Luckily, The Shelter Pet Project hopes to change this!

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15 Resources for Employer Branding Professionals

4 The Love Of Animals

Glassdoor Global Recruiting Trends report Glassdoor’s 5th annual report uncovers worldwide recruiting trends that will help you identify employer branding best practices and understand how EB has developed over the years. Just input your numbers into the Excel spreadsheet and you’ll have your ROI in seconds. join the community ?today.

Branding 100
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Artificial Intelligence and the Future of B2B Sales

Sales and Marketing Management

Still feel fishy about adopting AI? By adding nuance to your sales campaigns with sophisticated machine learning, you’ll make stronger connections with target buyers. As they provide campaign management help, intelligent processes will also collect and curate millions of data points. Want proof? God rest their souls.)

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3 Principles of Effective Crisis Communications for Agile Marketers

Sales and Marketing Management

Remote work had been an increasingly popular corporate trend. Perhaps unsurprisingly, marketing teams that had already adopted COVID marketing trends are generally seeing more success as they now attempt to do more with less. In today’s digital world, news travels fast and trends don’t last long.

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5 Ways Your Sales Team Can Get More Out of CRM

Sales and Marketing Management

It maps out sales sequencing, customer behaviors, and buying trends. Furthermore, it allows businesses to create more successful marketing campaigns through tailored content. The number of businesses adopting predictive technology is fast growing; the global predictive analytics market is expected to reach $14.95