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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

While user adoption and change management have always been the most critical of requirements of a new software implementation, SaaS vendors know that expansion and renewals depend upon satisfied users and ROI. If these sentiments are not addressed, it can hinder adoption and ruin your company’s reputation. Covering the Bases.

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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

While user adoption and change management have always been the most critical requirements of a new software implementation, SaaS vendors know that expansion and renewals depend upon satisfied users and ROI. If these sentiments are not addressed, it can hinder adoption and ruin your company’s reputation. Covering the bases.

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15 Resources for Employer Branding Professionals

4 The Love Of Animals

Building strategy Employer Branding Strategies Conference Sometimes an immersive experience is just want you need to inspire and learn. The Employer Branding Strategies Conference will do just that, giving you tools and tips to develop your strategy, strengthen your employer brand and learn about best practices.

Branding 100
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5 Steps to Creating a Scalable, Flexible Event with a Solid Video Strategy

Sales and Marketing Management

So, think beyond your conference walls by creating an entire online conference pass and experience. Be sure to give online viewers a surround sound experience by going way beyond just streaming. Video streaming adoption rates are exploding because today’s audiences demand it no matter where they are.

Branding 126
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How Sales Specialists Help Reach Your Customers

Sales and Marketing Management

Author: Steve Norman I recently saw the CMO of a high-profile company present at an international marketing conference. In fact, it was first adopted by the insurance industry in the 1870s. Customer experience, renewal and referrals are critical to ongoing success. But this type of specialization isn’t new.

Hunters 91
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How A Career In Umpiring Helped Me Develop My Sales Strike Zone

Sales and Marketing Management

Understand when to stick to the game plan vs. adopting a more flexible approach. The more experience I had calling games, I got a bit wiser and had fewer ejections. In those moments, I would adopt a “back to basics” mentality to help me get on track. Yes, you need to remain focused, but sometimes you need to go outside the box.

Game 110
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4 Forever Changes Transforming B2B Revenue Activities

Sales and Marketing Management

Which types of content and experiences drive self-service buyers to take more action, accelerate their interest and move them further down the proverbial funnel? Sales training and enablement must become buyer enablement regardless of the channel and preferred buyer experience. email, phone calls and web conferences.

Sharks 79