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Emerald Ash Borers vs. Woodpeckers (and Nuthatches)

10,000 Birds

And with no natural predators or resistant trees in their adopted territory, things have been looking pretty grim. To access the entire week’s worth of content just click here. Enter the woodpecker. To be specific, the Red-bellied , Hairy , and Downy Woodpeckers , along with the White-breasted Nuthatch.

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Supercharging B2B Growth with Digital Promotions

Sales and Marketing Management

To maximize the impact of digital promotions, B2B marketers must adopt a multi-faceted approach. Current trends indicate a growing reliance on data-driven marketing, personalized content, and automated outreach to enhance campaign effectiveness.

Campaign 118
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I and the Bird #149

10,000 Birds

Perhaps it will rise like the proverbial phoenix, once again new and exciting as it leverages whatever format we will adopt next to aggregate outstanding content. Blog carnivals may not be the answer, but so many terrific links are shared through social media every day that no one need fear a dearth of curated content.

2005 201
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4 Steps to Drive Seller Adoption of Digital Tools

Sales and Marketing Management

This four-step plan allows sales enablement leaders to transform buyer enablement and empower sellers to leverage and reinforce new content and tools in response to an evolving buying landscape. The post 4 Steps to Drive Seller Adoption of Digital Tools appeared first on Sales & Marketing Management.

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4 Steps to Better Strategic Content Development

Sales and Marketing Management

Author: Rilind Elezaj Everything starts with content. If your content development strategy is right from the beginning, the rest will follow. Things have changed, and today your content will not rank high just because it is SEO friendly. The quality of the content determines the feedback you will receive. Set your goals.

Agenda 63
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A Failure to Launch?

Sales and Marketing Management

In order to resonate with customers, your announcement must be seen, messaging absorbed and content leveraged with the sales team. However, more often than not, the announcement and content get lost in the shuffle, or sellers create their own off-base content. Bridging the new product launch gap.

Campaign 130
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Video: The Future of Sales and Marketing

Sales and Marketing Management

With personalized video content, sales and marketing teams can grab prospects’ attention and make lead generation more successful. Businesses using a video-based content management solution to do so can quickly scale the personal interaction between prospects to humanize your brand without losing out on outreach scale.

Branding 127