Animal Person

MAY 9, 2009

My self-appointed job in this blog is to think critically about how our human lives intersect with those of sentient nonhumans, in action and thought. What do you think of this campaign? In this game, the object is to pluck live lobsters out of the water with a joystick-controlled crane."

Advocacy 100

Advocacy Slaughtered Slaughter Game 100

Animal Person

MAY 23, 2009

The most telling part of Krupp's post, which addresses and questions the way women are used in PeTA campaigns has nothing to do with that controversial concept at all. With more than 2 million members across the globe, PETA is the largest animal advocacy group and comparable in size to the human rights organization, Amnesty International.

Animal Advocacy 100

Animal Advocacy Animal PETA Advocacy 100

Sales and Marketing Management

JULY 14, 2017

Again, plenty of tools exist to help you automate the process, and once you identify your corporate champions, gamification and advocacy programs are perfect fits to be run within a community. Multiple sources say customer advocacy increases roughly 16% when complaints are addressed. Make your marketing campaigns better.

Advocacy 76

Advocacy Campaign Hunters Raised 76

Animal Ethics

FEBRUARY 12, 2007

Hello, We've recently launched a new website, the PB&J Campaign. It takes a slightly different take on vegetarian advocacy—trying to quantify the effects of single meal decisions to protect the environment and improve animal welfare.

Animal Welfare 40

Animal Welfare Advocacy Vegetarian Welfare 40

Sales and Marketing Management

JULY 5, 2018

This strategy is called employee advocacy, and it’s the perfect strategy to humanize your company and demonstrate competency at the same time. Don’t be afraid to invest in social ads – Being afraid to put money into your social media campaigns is absurd. You must also have guts – and that’s what ads are all about.

Branding 74

Branding Advocacy Campaign 2018 74