Sales and Marketing Management

NOVEMBER 14, 2017

Author: Irina Jakovleva Building a business cemented in the customer experience is table stakes in today’s connected economy for both B2B and B2C organizations. In fact, a recent report from Gartner found that 89 percent of marketers expect that customer experience will be their primary differentiator in 2017.

Experiments 69

Experiments Experience Branding Advocacy 69

10,000 Birds

MAY 23, 2023

Many birders keep personal birding lists or life lists, documenting the species they have seen throughout their birding experiences. The concept of a big year gained significant attention through books, such as “The Big Year” by Mark Obmascik, which chronicled the experiences of birders participating in competitive big years.

United States 147

United States North America Birds America 147

10,000 Birds

DECEMBER 6, 2022

At the end of 2022, let us celebrate the local field guide, a sub-genre that many of us feared would die, the victim of technology, development, and globalization, but which still shines bright, fewer in number but brilliant in quality, thanks to birders and birding organizations that believe in knowing your patch and your state.

Los Angeles 192

Los Angeles Birds District of Columbia Parrots 192

Sales and Marketing Management

JANUARY 16, 2020

Gartner reports that 77% of B2B buyers rate their purchase experience as extremely complex or difficult, and that 95% of buying groups revisit decisions at least once as new information emerges. The most successful organizations today aren’t solving for a sales problem, they’re solving for a human problem,” says Adamson.

Advocacy 77

Advocacy Research Adoptable Groups 77

Sales and Marketing Management

OCTOBER 15, 2020

Author: Paul Nolan On the first Friday in March this year, Jeb Ory led an employee appreciation celebration at the Arlington, Virginia, headquarters of Phone2Action, a provider of advocacy software that enables organizations to create grassroots marketing campaigns. The shift to WFH. Like Phone2Action, businesses across the U.S.

Advocacy 91

Advocacy Arlington Phoenix Tennessee 91

Animal Person

MAY 23, 2009

I've used the term "animal activism" lately as an experiment. With more than 2 million members across the globe, PETA is the largest animal advocacy group and comparable in size to the human rights organization, Amnesty International. First, note that now PeTA is an "animal advocacy group." daily, in the blogosphere.

Animal Advocacy 100

Animal Advocacy Animal PETA Advocacy 100

Sales and Marketing Management

JANUARY 16, 2020

Gartner reports that 77% of B2B buyers rate their purchase experience as extremely complex or difficult, and that 95% of buying groups revisit decisions at least once as new information emerges. The most successful organizations today aren’t solving for a sales problem, they’re solving for a human problem,” says Adamson.

Advocacy 62

Advocacy Research Adoptable Groups 62