Sales and Marketing Management

OCTOBER 1, 2020

Lastly, don’t be afraid to abandon the typical meeting style to create experiences with clients. While some of these activities are impossible in today’s times, virtual experiences can bring a lot of value to your clients. Use your best judgement and determine what your communication strategy should be.

Agenda 71

Agenda Abandon Abandoning Abandonment 71

Sales and Marketing Management

NOVEMBER 14, 2017

Author: Irina Jakovleva Building a business cemented in the customer experience is table stakes in today’s connected economy for both B2B and B2C organizations. In fact, a recent report from Gartner found that 89 percent of marketers expect that customer experience will be their primary differentiator in 2017.

Experience 69

Experience Experiments Branding Advocacy 69

Sales and Marketing Management

APRIL 13, 2020

If you have taken the time to evaluate the complexity of your information and the ideal communications channels, you can begin to formulate strategy. Provide a focused agenda. In our experience training and coaching thousands of sales professionals all over the world – this is an obvious skill that is often overlooked.

Agenda 157

Agenda Emotional Adoptable Game 157

Sales and Marketing Management

JANUARY 12, 2018

It’s easy and tempting to simply repeat the general format and agenda of past meetings. Secret 3: Set the agenda early. The next step should be to assemble a first draft of the agenda. All presentations focusing on these strategies should play into the meeting theme, to ensure consistency and knowledge retention.

Agenda 97

Agenda Groups Experiments Experience 97

Sales and Marketing Management

APRIL 13, 2017

Larger buying committees mean more agendas and opinions. It works through the following strategies: Storytelling – Peers telling their stories, business outcomes and customer experience, create quality content that beats ‘arm race’ content. In fact, 2016 data from CEB shows that the average buying group has increased from 5.4

Advocacy 75

Advocacy Agenda Industry 2016 75

Sales and Marketing Management

MARCH 8, 2019

The three-day agenda combined information sharing, skills development, team workshops and fun, which I’m sure sounds pretty familiar. In InsideView’s case, we’d gone back and forth over the past few years between large scale/scope/budget/bold agenda and conservative/scaled back. We recently completed our sales kickoff at InsideView.

Las Vegas 89

Las Vegas Agenda North America Asia 89

Sales and Marketing Management

JULY 2, 2018

If your content development strategy is right from the beginning, the rest will follow. The key to producing top-notch content is adopting strategies that will work and deliver the required results. With the right goal, you will find the right contact strategy to apply. Author: Rilind Elezaj Everything starts with content.

Agenda 63

Agenda Branding Adoptable Rights 63