article thumbnail

The quest for more purposeful meetings

Sales and Marketing Management

Author: Paul Nolan Janet Sperstad, program director of Meeting and Event Management at Madison College in Wisconsin, has spent her career working toward more purposeful meetings. SMM: That ties directly to what you talk about in terms of the importance of balanced agendas. For some licensed professionals, that’s why they come.

Agenda 76
article thumbnail

The quest for more purposeful meetings

Sales and Marketing Management

Author: Paul Nolan Janet Sperstad, program director of Meeting and Event Management at Madison College in Wisconsin, has spent her career working toward more purposeful meetings. SMM: That ties directly to what you talk about in terms of the importance of balanced agendas. For some licensed professionals, that’s why they come.

Agenda 48
article thumbnail

The quest for more purposeful meetings

Sales and Marketing Management

Author: Paul Nolan Janet Sperstad, program director of Meeting and Event Management at Madison College in Wisconsin, has spent her career working toward more purposeful meetings. SMM: That ties directly to what you talk about in terms of the importance of balanced agendas. For some licensed professionals, that’s why they come.

Agenda 48