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Why Likability is Among the Most Effective Sales Techniques

SalesFuel

Their experience, qualities and skills allow them to form deeper, closer relationships with others. Linking to effective sales techniques, the article outlines five things to do when meeting someone to become instantly likable. Dr. Judith Orloff offers techniques in the art of reading people in an article for Psychology Today.

Emotional 104
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Is There A Place For Anger In Management?

Sales and Marketing Management

Duhigg cites a study from the 1970s by James Averill, a University of Massachusetts psychology professor, in which Averill surveyed the residents of Greenfield, Mass., population 18,000) about their personal experiences with anger. If you’re a nice person, you’re more likely to respond well to anger, the Quartz article surmises.

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The Art of Collaboration: Turn Strategic Losses into Opportunities to Win

Sales and Marketing Management

This article examines how to evaluate your current standing and begin translating losses into new opportunities to win. . Losses hurt us beyond their financial implications; they have a psychological component as well. The pressure we experience in sales has not lessened with COVID-19, but it has changed.

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6 Tips for Connecting In the Current Environment

Sales and Marketing Management

It isn’t a formula or psychological lens to mass produce. Even if you have nothing bespoke, consider sharing links to relevant articles. Connect with your current clients to check-in and learn from their experiences, and in all cases add value where you can. Remember, empathy is not a trick. So avoid copying and pasting.

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How to Boost Revenue with an Audio Commercial

SalesFuel

A recent article from Stanford Business highlights a study that pits writing against audio. The difference in effect was purely psychological. How to Boost Revenue with an Audio Commercial Audio > Text The typical U.S. consumer would rather hear something than have to read more than a few words of written text.

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The Crossley ID Guide: Raptors – A Book Review

10,000 Birds

I’m not going to try to explain why people are fascinated by hawks; human-to-avian psychology is not my specialty. I’m sure there is a whole article that could be written about “raptor”, how it was used historically, and whether or not owls are raptors, and if the term “diurnal raptor” would be more appropriate.

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Solid Air: Invisible Killer Saving Billions of Birds From Windows–A Book Review

10,000 Birds

Solid Air: Invisible Killer- Saving Billions of Birds from Windows is the summation of Dr. Klem’s expertise, experience, and professional life–what we scientifically know about bird and glass collisions, a handbook on how to prevent them, and, not insignificantly, the story of a remarkable career. It’s not a bad idea.