Branding Campaign Resources 
4 The Love Of Animals
MAY 23, 2017
Managing your company’s employer brand is no small feat. All over the world, companies dedicate time and resources to promoting and managing their EB because it truly does pay off. If you’re an employer branding professional, these facts are nothing new.
10,000 Birds
JUNE 6, 2014
Twenty years later National Resources Defense Council had to sue EPA to get them to act, but eventually EPA told manufacturers they had to eliminate their most toxic ingredients and repackage them more safely. The photograph in local papers did not show the brand of poison, but the colors on the package were like those of D-Con.
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Sales and Marketing Management
FEBRUARY 24, 2021
But what if you’re a small business and don’t have extra marketing dollars (or time) to spend on massive engagement-boosting campaigns? In this post, we’ll walk you through five simple, proactive, and cost-effective ways you can increase your brand’s online presence and impact this year. Build Your Brand on Social Media.
Sales and Marketing Management
OCTOBER 4, 2018
Author: Anand Srinivasan The traditional approach to marketing involves brand building, advertising, participating in trade shows, launching mailers, and so on. The most effective way to execute your upstream marketing campaign is by understanding customer behavior. Upstream marketing relies heavily on the resources at hand.
Sales and Marketing Management
JULY 5, 2018
Everyone has access to it yet only the smartest and most resourceful will prevail. If your brand members are happy, your brand will look happy, and therefore it’ll become more approachable. Don’t be afraid to invest in social ads – Being afraid to put money into your social media campaigns is absurd.
Sales and Marketing Management
SEPTEMBER 16, 2020
Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. As soon as things reopen, push the button on this campaign and blitz your market while your competition is still reeling. That makes sense.
Sales and Marketing Management
DECEMBER 10, 2018
Compelling emails do more than make your brand stand out; they also increase profitability on multiple fronts. For example, you can convert more prospects with better messaging and more effectively manage your resources because of those results. It’s Worth the Effort. Say what you need and no more.
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