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Use A Sales Demo Environment to Drive Sales

SalesFuel

Have you heard of a sales demo environment? If not, you’ve got an untapped opportunity to increase sales from demos. As HubSpot’s Michael Welch explains, a sales demo environment is a designated space where sellers can demo for prospects. They can take your typical sales demos to the next level.

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The Best Sales Content To Share At Each Stage Of The Buyer’s Journey

SalesFuel

Sales content is about convincing people that you’re the best brand to work with,” he explains. Your goals are to “increase brand visibility but also to establish yourself as a reliable and trusted resource,” she writes. Focus on unique extras and personal experiences. This is when educational sales content is vital.

Branding 113
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A Picture Is Worth a Thousand Words, and So Is One Great Customer Reference

Sales and Marketing Management

From farmers asking their neighbors for advice on the best cattle feed suppliers to celebrities promoting toothpaste in television commercials, another customer’s experience is a powerful endorsement. While it’s clear the influence of customers and their experiences is becoming the key to closing a deal, it’s easier said than done.

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New Content Marketing Objectives: First-Party Data Collection

SalesFuel

This data loss needs to be made up for, and brands are updating their content marketing objectives to do so. According to iab: 72% of brands expect their ability to use or access browser history, real-time signals, PII and location to be reduced. As a result, 66% of brands say that their ability to personalize messaging has decreased.

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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

You'll get hands-on experience with new tools and technologies, and the event itself is chock-full of inspiring keynotes on a variety of topics – from accessibility to diversity. You won't walk away with a great deal of actionable value, but the exposure to some of the largest global brands can make up for that. Hope to see you there!

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How to Convert Sales Conference Attendees Into Leads

SalesFuel

Try to build excitement for the event and promote brand awareness,” she writes. Or, offer a free trial or private demo. It encourages deeper interaction with your brand, creating memorable experiences and potentially cultivating loyal customers.” Social media is an easy and effective way to connect pre-event.

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Responding to the Digital Sales Shift

Sales and Marketing Management

Virtual sales conversations, product demos and other virtual customer interactions leave less room for mistakes, says Charles Brennan Jr., In October, Mediafly purchased Presentify, a European company that helps brands repackage their sales content for more interactive and engaging presentations. What should sales kickoffs look like?

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