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What to Avoid When Branding on Social Media

SalesFuel

That spells big opportunity for branding on social media. Branding on Social Media 101 Social’s Impact Not only are most consumers active on at least one social platform, they spend a lot of time on it/them. So, branding on social media has never been more lucrative for marketers.

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The Famous Grouse: Smoky Black Blended Scotch Whisky

10,000 Birds

But on Burns Night, luckily for the grouse, it’s always the poor, timid sheep that ends up on the supper table, in the form of that most infamous example of Scottish cookery – the haggis. As a brand name, “The Famous Grouse” makes for a rather boastful claim – particularly with that obligatory definite article.

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Not enough Woodpeckers

10,000 Birds

The species name “tukki” is not derived from a beloved but now extinct Eastern European car brand but from the Sumatran word for woodpecker. For example, the Northern Flicker (Reno, USA) is always interested in discussing the nutritional merits of different ant species.

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Digital Commerce Strategies that Every Brand Should Watch

Sales and Marketing Management

Here are a few digital marketing strategies your brand should be focusing on. Every element of your website should work toward building your brand identity and highlighting your unique value proposition. Another way to promote your brand is to make use of videos. Start with the Basics.

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Video: The Future of Sales and Marketing

Sales and Marketing Management

For example, video streaming subscriptions hit over 769 million in Q3 2020, up from around 552 million a year earlier, and TikTok surpassed 2 billion downloads in 2020. Because in-person events and trade shows came to a screeching halt in 2020, brands no longer have the opportunity to engage with prospects face-to-face.

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8 Marketing Lessons Big Brands Can Teach Startups

Sales and Marketing Management

Learning tactics to market products that a startup has created can be gained from big brands that have penetrated the market and made a name for themselves. Often, all it takes is trying something different from the norm to make a brand stand out. It is a brilliant example of a marketing strategy that works. Give Freebies.

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Do Your Clients Know These Key Digital Video Advertising Tips?

SalesFuel

If your client’s brand takes advantage of a trend, the video could end up in front of more people. Taking advantage of video trends can also make your client’s brand more relatable and humanized. Consumers like seeing humanity behind brands , and digital video advertising can help a lot with that. Don’t limit it!

Branding 105