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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

In this article, I will discuss the challenges in the B2B SaaS customer experience and how to tackle these potential barriers upfront – rather than trying to do damage control months into the implementation when the customer is annoyed, disappointed, and on the path to churn. Top Risk Factors in B2B SaaS Customer Success. Covering the Bases.

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Improving the Post-Sale B2B SaaS Customer Experience

Sales and Marketing Management

Let’s take a closer look at the challenges in the B2B SaaS customer experience and how to tackle these potential barriers upfront rather than trying to do damage control months into the implementation, when the customer is annoyed, disappointed and on the path to churn. Top Risk Factors In B2B SaaS Customer Success. Covering the bases.

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Mobile Tours Can Replace Flagging Trade Shows

Sales and Marketing Management

This gold standard of education brought awareness to potential clients and gave brands a platform to flaunt their latest products. Attendance has plummeted at shows that once were industry staples for luxury brands, oil and gas companies, and more. If attendees were lucky, a little fun was mixed in for good measure.

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Empowering B2B Sellers Through Sales Technology

Sales and Marketing Management

However, Forrester Consulting found that less than half of sales enablement leaders (45 percent) are confident in the level of brand consistency delivered across channels during the sales process. To guarantee uniformity across your brand, supply updated information through your sales platform to both direct and indirect sellers.

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Mobile Marketing Tips for Small Business

Sales and Marketing Management

If the experience they get isn’t par excellence, they will hit the back button without giving it a second thought. So, “Surprising Mobile E-commerce Statistics that Will Change the Way You Do Business” becomes “Mobile E-commerce Statistics for Marketers.”. Don’t Ignore Mobile SEO.

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Is Your Company Failing Enough Times to Succeed?

Sales and Marketing Management

Our company once worked with a brand that made a simple change in the sending field of its email. After partnering with a new company, the brand decided to send an email with the new partner’s name in the “From” field while using the original company’s customer relationship list.

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Misconceptions About Outsourcing In Emerging Markets

Sales and Marketing Management

According to reliable statistics, over 72 percent of businesses across the world and across industries outsource their IT solutions. With outsourced services, you get services from the best in the industry, people with immense knowledge and experience, but you don’t go through the hustles of finding them. No, it is not.