Branding Research Statistics 
SalesFuel
MAY 13, 2024
Furthermore, research must proceed any attempt to provide a meaningful solution. Spice up your narrative with case studies and powerful statistics to drive the point home. Ideally, each segment of content reflects your brand and your solution narrative. Remember, prescription without diagnosis is malpractice.
Sales and Marketing Management
SEPTEMBER 16, 2020
Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. Identify a local charity that aligns well with your branding. Marketing spends will be lower. That makes sense. What To Do. Next Steps.
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Sales and Marketing Management
MAY 31, 2018
In fact, up to 85 percent of millennials use their smartphone to research and shop for products and services online. So, a potential buyer might see a Facebook post about your latest earrings collection while in line to get his latte, do some research during his commute to work, and purchase a pair by the time he got to his office.
Sales and Marketing Management
MARCH 26, 2018
This gold standard of education brought awareness to potential clients and gave brands a platform to flaunt their latest products. According to the 2017 Center for Exhibition Industry Research Index Report, the fourth quarter of 2016 was yet another sign the reign of trade shows is over.
Sales and Marketing Management
JUNE 22, 2020
These statistics are from a survey of more than 1,200 business owners about how the pandemic is affecting entrepreneurial behavior and performance. The survey was conducted in April by global creative platform 99designs in partnership with research firm Corus. Other findings: Web work. B2C having a tougher time of it. Adding ecommerce.
Sales and Marketing Management
DECEMBER 1, 2017
Our company once worked with a brand that made a simple change in the sending field of its email. After partnering with a new company, the brand decided to send an email with the new partner’s name in the “From” field while using the original company’s customer relationship list.
Sales and Marketing Management
MARCH 8, 2020
AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. CMO research from 2019 found that 54% of B2B marketer respondents said they do not use or have not tried AI. This can lead to short-term thinking.
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