SalesFuel

MAY 1, 2024

Sales content is about convincing people that you’re the best brand to work with,” he explains. Your goals are to “increase brand visibility but also to establish yourself as a reliable and trusted resource,” she writes. Sharing the right content will help establish you as a credible option and demonstrate social proof.

Branding 113

Branding Industry Research Experiments 113

SalesFuel

MARCH 29, 2024

You’re right, but it’s also the lack of motivation to click or tap on any part of a page. 78% of consumers agree that reviews give them more confidence in a product, service or brand. And when they get frustrated, they give up and leave. What causes this frustration? But they might still need a little push.

Branding 98

Branding Research Experiments Experience 98

SalesFuel

MARCH 18, 2024

It just may not have gotten in front of the right audience yet. However, written formats like blog posts and white papers have no such stipulations. According to a recent post by Adobe , increasing profits through content marketing can be all about repurposing. Or perhaps it could use a few tweaks you hadn’t thought of before.

Branding 97

Branding Research Rights 97

SalesFuel

JUNE 3, 2024

Only 16% of SMBs feel confident that they’re using the right marketing channels to reach their target audience. The channels SMBs are using the most frequently right now include: Social Media: 60% of SMBs use this marketing channel Email: 53% Website (including SEO, blogs, content marketing, etc.):

Research 52

Research Campaign Branding Rights 52

Sales and Marketing Management

OCTOBER 23, 2017

Gone is the view that marketers are harbingers of brand only; now, they’re responsible for revenue, profits, growth, and the customer experience – a paradigm shift that calls for a newer, high-performance plan capable of addressing modern marketing holistically across awareness, acquisition and retention objectives. It’s the kingdom.”

Branding 76

Branding France Adoptable Raised 76

Sales and Marketing Management

OCTOBER 23, 2017

Gone is the view that marketers are harbingers of brand only; now, they’re responsible for revenue, profits, growth, and the customer experience – a paradigm shift that calls for a newer, high-performance plan capable of addressing modern marketing holistically across awareness, acquisition and retention objectives. It’s the kingdom.”

Branding 48

Branding France Adoptable Raised 48