Effective Sales Strategy: How to Coordinate Buying and Selling Stages
SalesFuel
OCTOBER 31, 2024
As Market Research Director for a leading network-affiliated television station, I tagged along with account executives on sales calls. The advertiser’s campaigns showed measurable gains, and our relationships thrived and strengthened over time. As a result, proposals were well-reasoned, insightful and aligned with the client’s goals.
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