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Sales and Marketing Management
FEBRUARY 5, 2018
According to industry research, the average connect rate is 18 calls per connection ( source ). Now, you’re probably thinking, “Okay that’s great, but where do I get direct dials without spending hours researching my prospects?” To understand the power of a direct dial phone number, we must first discuss connect rate.
SalesFuel
OCTOBER 25, 2024
If they are not sure where their campaigns are having an impact, brand lift research can help. Specifically, new studies show that when consumers pay attention to ad campaigns, purchase intent increases. Brand lift studies can detect whether ad campaigns are attracting attention. Researchers found a 4.7
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SalesFuel
NOVEMBER 22, 2024
OSINT is the tool you need, serving up insights that inform and empower. With data pouring in from all directions, open source intelligence tools step in to help us separate the noise from the nuggets, forging a path to informed decision-making. Do you want to stay one step ahead of cyber threats and crush your business goals?
Sales and Marketing Management
FEBRUARY 12, 2018
It is the foundation for all external messages and campaigns, from branding, to sales strategy, to web copy, to brochure design. So who are you? And how do you figure that out? Nearly everyone I’ve ever worked with using the DNA methodology comes to appreciate the value of starting with positioning. Missionaries.
Sales and Marketing Management
NOVEMBER 20, 2020
Tools like Toggl Track, Harvest, Clockify and Calendar Analytics are the gold standard here. Perhaps there’s groundwork to be covered, such as an email campaign they would like to align with marketing or a few social posts they’d like to share on LinkedIn. Next, they can look at how they spent their time.
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