Sales and Marketing Management

JULY 14, 2017

Champions can participate in many ways along the customer journey – answer questions, write a guest blog, be part of a case study, speak on a webinar or at the annual conference, etc. Make your marketing campaigns better. This allows you to use community engagement data as part of more sophisticated and targeted marketing campaigns.

Advocacy 76

Advocacy Campaign Hunters Industry 76

Sales and Marketing Management

JUNE 26, 2017

While many marketers believe their masterfully crafted nurturing campaign works 100 percent of the time, in the real world most of the stakeholders in a B2B buying committee will never fill out a form and see the beautifully crafted nurture series. Yet this is not enough. What About the Other 90 Percent?

Campaign 74

Campaign Austin Experience Experiments 74

Sales and Marketing Management

FEBRUARY 8, 2021

They also added additional webinars to their sponsorship inventory to generate badly needed revenue. In total, we sponsored five virtual trade shows and six webinars. Dedicated webinar sponsorships and presentations proved to be a bit more effective. We allowed several weeks, including five weekly email campaigns.

Agenda 54

Agenda Campaign Rescue Branding 54

SalesFuel

MARCH 20, 2024

I was able to use AdMall to help me understand more about this industry, and with help, the client agreed to an annual campaign,” said Wauneka. “We If you’d like to learn more about the Local Account Intelligence Report, feel free to register for the next AdMall 101 webinar in AdMall’s Learning Center.

Broker 52

Broker Industry Campaign Research 52

SalesFuel

MARCH 26, 2025

Shults had only been using AdMall for two weeks, and after attending an AdMall 101 webinar, he knew how he could approach the local speciality grocery store. AdMall provided targeted resources and ideas for [a focused] advertising campaign.

Campaign 59

Campaign Research 59

SalesFuel

JANUARY 22, 2025

Challenge: Getting a home medical services ad campaign in front of customers Haley Johnson, a multiple time Sell Smarter! Award winner from Fox21 , knew she could help a local business with a compelling home medical services ad campaign that would get in front of people, but she also knew it might take some time.

Medical 59

Medical Campaign Industry Research 59

SalesFuel

JANUARY 8, 2025

Challenge: Creating a compelling HVAC radio advertising campaign with a business new to the area Roger Siverson has been selling media for nearly four decades. When he approached a local business new to the area about a potential HVAC radio advertising campaign, he knew that AdMall would make the process easier.

Campaign 59

Campaign Colorado Florida Branding 59

SalesFuel

FEBRUARY 19, 2025

Challenge: Creating a Mattress Store Digital Ad Campaign to reach new customers Kristen Robinson, an account executive at Spectrum Reach for over six years, was so under the weather recently, the last thing on her mind was being able to craft a mattress store digital ad campaign.

Campaign 59

Campaign Industry Research Rights 59

SalesFuel

MARCH 14, 2025

They emphasize the power of in-person events (45%), virtual events/webinars (35%) and direct/email marketing (29%) to generate leads. Running a branding campaign on social media or an industry trade publication will raise awareness. Each of these formats can play a unique role in the B2B buying process.

Campaign 59

Campaign Branding Industry Raised 59

SalesFuel

JANUARY 27, 2025

How to Measure Influencer Campaigns After businesses find the right influencers, other challenges remain. Establishing Metrics One approach is to set objectives for a campaign. Decide whether the campaign will drive brand awareness or demand generation. Decide whether the campaign will drive brand awareness or demand generation.

Campaign 59

Campaign Branding Research Hunting 59

SalesFuel

JANUARY 15, 2025

Using this knowledge, I set the campaign to start in August, emphasizing the importance of starting to market during their peak seasons to beat out their competition. They were currently already doing Facebook, so we sold thema Google Ads campaign along with some weather-targeted banner ads.

Campaign 59

Campaign Industry United States Research 59

SalesFuel

OCTOBER 23, 2024

Challenge: Finding the right targeted customer data to appeal to new clients Stacy Prine, a 15-year media sales veteran from WUPW , approached a local personal injury attorney with the hopes of creating a targeted customer advertising campaign for them. It all paid off.”

Laws 59

Laws Campaign Industry Medical 59

SalesFuel

JANUARY 20, 2025

It examines campaigns, platforms, and tools to reveal whats working, whats not, and where opportunities lie. If your clients struggle with underperforming campaigns, inconsistent branding, or unclear performance metrics, its time to look closer. Poor Results from Current Marketing Strategies Have your clients campaigns plateaued?

Campaign 64

Campaign Branding Industry Collecting 64

SalesFuel

JANUARY 10, 2025

Marketers indicate that the following distribution tactics work best: In-person events 52% Webinars 51% Email 42% Social media 42% Corporate blog 41% Its worth asking your prospects how their results compare. Targeting the right audience 2. Delivering through the right channels 3. This type of distribution is inexpensive. But is it effective?

Branding 52

Branding Campaign Rights Research 52

SalesFuel

MARCH 11, 2025

By creating valuable resources, such as webinars, insightful emails, and informative website content, she attracted CFOs and other high-level decision-makers to her platform. This strategic shift proved to be the key to her success, allowing her to compete effectively and thrive in the marketplace.

Industry 52

Industry Research Emotional Campaign 52

SalesFuel

DECEMBER 18, 2024

Challenge: Figuring out how to create a compelling home services ad campaign Jay Dye, a media consultant for NPG of Idaho , has been in sales for over 40 years, so they knew that when it came to creating a home services ad campaign with a local business looking to promote their holiday light installation services, AdMall would be the place to go.

Campaign 52

Campaign Idaho Industry Branding 52