SalesFuel
APRIL 19, 2024
New Content Marketing Objectives: First-Party Data Collection Cookie-Based Third-Party Data Isn’t Recovering If your client thinks data privacy is just a fad they can wait out, they’re sorely mistaken. There is just as much, if not more, opportunity to be found with first-party data that’s easy to collect/analyze.
Sales and Marketing Management
APRIL 28, 2019
As you continue testing, keep a record of the data you’ve collected so you know what to change the next time around. The demo: Is your product or service more difficult to understand? These demo videos showcase how to use your product or service, including the initial setup, important use cases, and even troubleshooting tips.
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Sales and Marketing Management
DECEMBER 14, 2020
Will demos, for example, look more like an online trade show exhibit where buyers engage virtual sales presentations, video demonstrations and precise content based on a “choose your journey” approach? How will websites change to encourage more interaction?
Sales and Marketing Management
FEBRUARY 22, 2021
These “RampChats,” as we called them, were an idea to attract participants based on issues that IT front liners were experiencing in the moment, versus conducting product demos. Then, during the summer, we launched a new series of events that were shorter, 20 to 30 minutes long, and focusing on broader industry topics.
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