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The Psychology Behind Unexpected Rewards

Sales and Marketing Management

With stay-at-home mandates causing what many reference as the “groundhog day” effect, your sales team is the perfect audience for incorporating surprise rewards as part of a sales incentive program to keep remote teams engaged and company morale high. Defining the unexpected reward.

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Manage Smarter 260 — Embracing Autism in the Workplace With Tara May

SalesFuel

Aspiritech is a revolutionary tech company with a mission of meaningful employment for autistic team members. Her philosophy emphasizes the ROI of kindness and the importance of psychological safety in the workplace. Tara May is the CEO of Aspiritech and an international neurodiversity advocate.

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Manage Smarter 259 — Unlocking Neurodivergent Potential with Dr. Matthew Zakreski

SalesFuel

Neurodivergent Hiring Practices Companies should adopt neurodivergent-affirming hiring practices by focusing on interests and skills rather than traditional job descriptions. For example, someone who excels in relational sales might struggle in quick turnaround sales but can excel in long-term relationship building.

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Solar Plant Stopped Killing Birds: One Weird Trick!

10,000 Birds

The company’s Kevin Smith was quoted here as saying, “We have had zero bird fatalities since we implemented this solution in January, despite being in the standby position as well as flux on the receiver for most days since then,” he said. .” Now, the concentrated sunlight at its maximum is hot but quite survivable.

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Leading through a crisis: 5 factors for success

Sales and Marketing Management

Here are five critical factors that leaders can use to maximize the likelihood of successful company transition in times of crisis. Companies are bound to face existential challenges, whether it be a downturn in the economy, a change within a particular industry or an unanticipated situational factor like COVID-19.

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Why Fear Is Holding Back Your Sales Performance and Your Gut is the Answer

Sales and Marketing Management

Yes, I'm human. When you look at the company, who intimidates you that could sign? Next time you prospect a company, add a board member. This sales thing violates a lot of psychology. We humans are fearful, sensitive creatures that fear the dark, the unknown and disappointing each other. Start there. An Experiment.

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6 Tips to Optimize Your Next Offsite Meeting

Sales and Marketing Management

Balance the human need for psychological safety and getting people out of their comfort zones. As humans, we all need to feel safe in our environments. So if you want your meeting to produce its desired outcomes, you have to find that balance between meeting the human need for psychological safety and challenging people.

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