Make Your Content Impossible to Ignore
Sales and Marketing Management
FEBRUARY 23, 2020
So, if you want to persuade your buyers to act in your favor, you need your content to stick in their minds?—?you A psychological concept called the “Forgetting Curve” suggests that people lose information over time when they make no effort to retain it. Memory doesn’t just keep track of the past; it helps you navigate the future.
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