G.I. Joe and your sales incentive
Sales and Marketing Management
MAY 6, 2019
Have you ever noticed a car in the left lane moving slower than the traffic in the right lane? Incentives stimulate the parts of the brain that respond to happy emotions. Neuroscientist Antonio Damasio noted, “emotions may give rise to irrationality in some circumstances, [and] they are indispensable in others.” Don’t hold back.
Let's personalize your content