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Three Sales Strategies to Engage Your New Executive Buyer

Sales and Marketing Management

From prospecting to discovery and demo calls, executives like CEOs and CFOs have become not just a name on an invite, but an active participant with plenty of questions and unique problems to solve. . Our research has found CXOs talk 8.5% Dive Into the Demo, Not the Deck.

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Use A Sales Demo Environment to Drive Sales

SalesFuel

Have you heard of a sales demo environment? If not, you’ve got an untapped opportunity to increase sales from demos. As HubSpot’s Michael Welch explains, a sales demo environment is a designated space where sellers can demo for prospects. They can take your typical sales demos to the next level.

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Accelerating Software Sales in a No-Touch World with Virtual PoCs and Demos

Sales and Marketing Management

According to Gerry Brown, customer experience (CX) research director at IDC, 80% of buyers will disengage from a vendor if they grow dissatisfied with the sales and marketing team, even if they like their product. Virtual Demos and PoCs. Today, the stakes are higher than ever for them to make a good impression. . Leverage Data.

Abandon 71
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The Best Sales Content To Share At Each Stage Of The Buyer’s Journey

SalesFuel

During the consideration phase, they actively research and evaluate different solutions,” McDevitt explains. Focus on unique extras and personal experiences. Photo by fauxels SalesFuel - Sales Credibility | Sales Research | Sales Hiring | Sales Management | Sales Enablement

Branding 114
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The Race for AI-Driven Sales Success Starts Now

Sales and Marketing Management

It will be able to provide insight about what techniques work in a meeting or demo and tailor pitches for every opportunity. But research and case studies confirm AI’s capacity to drive transformative change in the sales function. Some of these capabilities are already available and others are under development.

Science 127
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4 Forever Changes Transforming B2B Revenue Activities

Sales and Marketing Management

For example, we are currently conducting brain research and field studies to determine the performance of traditional static marketing content such as eBooks versus more interactive assets. Sales training and enablement must become buyer enablement regardless of the channel and preferred buyer experience. Takeaway: ?Sales

Sharks 79
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New Content Marketing Objectives: First-Party Data Collection

SalesFuel

That means less access to emails, names, IP addresses, and GPS coordinates 61% say they expect it to be more difficult to collect demo, user preferences and behavior from third parties Overall, brands are less confident in data used by social media, programmatic platforms, ad servers, and website analytic tools.