article thumbnail

The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

Similar to the Google and Microsoft conferences, you’ll get a chance to attend keynotes, participate in workshops, and test out new product demos — all while enjoying plenty of networking opportunities.

article thumbnail

G.I. Joe and your sales incentive

Sales and Marketing Management

Set goals (stretchy ones) around prospecting, proposals, presentations, demos, closes and make them all relevant to the reps’ current state of achievement. Effective motivation requires both economics and psychology. Reps with individual goals will contribute more than the reps who simply “know” they’ll do well if they sell well.