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An Economist article published in February 2024 describes the rise of cuteness (“Small, but mighty: how cuteness has taken over the world“). It specifically mentions Japan: “Cute things are everywhere, not just online. In Japan—where appreciation for all things kawaii is especially keen—roadblocks come in the form of dolphins, ducks or frogs.
Consumers are once again changing how they use social media and you know what that means. Your client has to change their social media tactics to keep up with how consumers want to be interacted with. Here’s what you need to know. New Consumer Behavior Requires Updated Social Media Tactics Top Social Media Channels Facebook has been the top social media platform for a while, but it has officially been unseated.
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