Sales and Marketing Management
FEBRUARY 19, 2025
AI is not just about automation its about creating deeper connections, delivering measurable outcomes and unlocking new opportunities. Three impactful ways CEOs can leverage AI to transform their approach. The post 3 Ways CEOs Can Leverage AI to Drive Revenue Efficiency appeared first on Sales & Marketing Management.
10,000 Birds
FEBRUARY 19, 2025
Years back, I learned about Eagle Lakes Park in Naples from the Great Florida Birding Trail guide book. When I first visited, I had to walk past soccer fields and baseball diamonds. There was a water park, tennis courts, and a community centre. I wondered where the birding hotspot was to be found. Then, I arrived at the back of the park, with its three marshy ponds and tree-lined walkways.
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SalesFuel
FEBRUARY 19, 2025
Challenge: Creating a Mattress Store Digital Ad Campaign to reach new customers Kristen Robinson, an account executive at Spectrum Reach for over six years, was so under the weather recently, the last thing on her mind was being able to craft a mattress store digital ad campaign. I was home sick for a week with bronchitis and sinus infection, [and] I could not talk on the phone, said Robinson.
10,000 Birds
FEBRUARY 19, 2025
As for many questions, the answer is “it depends”, which is also the reason why management consultants like me exist and sometimes even thrive. This is obviously an unsatisfactory answer, so let’s ask a few more questions about the type of birding you have in mind. Then, the answer will be much more specific. 1. Do you travel for birds?
SalesFuel
FEBRUARY 19, 2025
Probing questions have the power to unlock powerful insights for sellers. But the key is to know how to ask. Sellers need to know how to effectively weave these questions into their process. What are probing questions? Probing questions are deep, open-ended questions meant to gather detailed information, rather than getting "yes" or "no" answers. Asking probing questions allows you to approach your prospects with a curious mind.
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