Mon.Sep 16, 2024

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AVMA releases expanded humane slaughter guidelines

AVMA News

The latest edition of the AVMA Guidelines for the Humane Slaughter of Animals builds on the original 2016 version, with sections on fur-bearing species and marine animals.

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Some Winter Passerines on Hokkaido

10,000 Birds

Preparing this post after just having returned from Sulawesi and Halmahera – where many species proudly wear their island location as part of their names – it is striking how comparatively cosmopolitan the passerines of Hokkaido are. In fact, while the flight distance between Kushiro on Hokkaido and Paris is more than 9000 km, many of the birds are exactly the same.

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OTT Ads Steal More Budget, Deliver Wanted Audiences

SalesFuel

CTV and OTT ads are doing so well that marketers are once again increasing their ad spending, says Advertiser Perceptions. Is that the right move for your client? Here’s what you need to know. Why Your Client Should Invest in OTT Ads OTT Continues to Make Waves When it comes to KPIs, CTV and OTT ads are ranked most important, even more than social or search: CTV/OTT: 69% of marketers say this is the most important/valuable media type for achieving their advertising goals Social Media: 43% Linear

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Good Vibrations for Multiple Generations

Sales and Marketing Management

A look at consumer travel trends and preferences of Gen Z and Millennials can be helpful when designing corporate-sponsored events. The post Good Vibrations for Multiple Generations appeared first on Sales & Marketing Management.

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How to Prepare for Year-End Renewals Now

SalesFuel

Have you thought about your clients’ year-end renewals yet? Don’t wait until December to address renewals. By starting now, you can get a snapshot of their usage and the value you deliver. You can also uncover future opportunities. Then, you’ll be ready for the conversation. Start now to drive year-end renewals Being proactive can boost your chances of continuing business with current clients.

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Right Destination, Right Design… Right On!

Sales and Marketing Management

Group incentive travel continues to be a leading way to recognize and retain top performers. We explore why it's so motivating, how design has changed to meet the changing demographics of the workforce, and what program sponsors can do to enhance memorability and increase ROI. The post Right Destination, Right Design… Right On! appeared first on Sales & Marketing Management.

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Tips for Planning Multigenerational Travel Experiences

Sales and Marketing Management

Five tips for creating group incentive travel experiences that delight today's multigenerational workforce. The post Tips for Planning Multigenerational Travel Experiences appeared first on Sales & Marketing Management.

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Making Incentive Travel Work

Sales and Marketing Management

Group incentive travel programs need to produce memorable experiences while making financial sense for the sponsoring company. These strategies help ensure both challenges are met. The post Making Incentive Travel Work appeared first on Sales & Marketing Management.

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