AVMA News

MAY 29, 2024

Veterinarians increasingly are embracing artificial intelligence (AI) to improve practice efficiency and clinical outcomes. How veterinarians are using AI and its potential to transform veterinary medicine were discussed at a recent symposium at Cornell University’s College of Veterinary Medicine.

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SalesFuel

MAY 29, 2024

While a popular strategy, transactional selling shouldn’t be a seller’s sole approach. It can be successful, but it doesn’t always align with today's buyers. And it isn't very sustainable. Still, some elements of this style can have a place in modern sales, but sellers need to do more. Combining this type of selling with a more consultative approach will win over prospects and lead to new business.

Game 105

Game Research Experiments Experience 105

AVMA News

MAY 29, 2024

Earvin “Magic” Johnson, one of the best NBA players of all time, will deliver the AVMA Keynote at 10 a.m. on Saturday, June 22, at AVMA Convention 2024, being held in Austin, Texas. The talk is sponsored by Hill’s Pet Nutrition in partnership with the AVMA Trusts.

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Austin Texas Pets 368

SalesFuel

MAY 29, 2024

Haley Johnson was new to her role as a multimedia account executive at KKTV , being on the job for only five months when she approached a local construction and restoration company that had never advertised before. “The [construction and restoration] company had not advertised before so they were not quite sure where to start,” said Johnson. “[They] have three locations in Colorado, with the Colorado Springs location, coincidentally, having the largest market and opportunities, but bringing in t

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Campaign Colorado Research 52

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