AVMA News
MAY 30, 2024
Veterinary technicians will now be included in Minnesota’s Veterinary Practice Act after a bill included in an omnibus package was approved by the Minnesota state legislature on May 19 and signed into law soon after by Governor Tim Walz. Its passage means a licensed veterinary technician (LVT) will be regulated by the Minnesota Board of Veterinary Medicine (MBVM).
SalesFuel
MAY 30, 2024
What do you want out of your first conversation with a potential customer? One of the best sales strategies is to structure a relationship. Additionally, you can gain valuable insight or instill a sense of trust. Whatever your goal, you must realize that conversation is not a competition. However, improving your skill at initiating a conversation is.
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AVMA News
MAY 30, 2024
Dr. Bianca Zenor joined the AVMA on March 25 in the role of chief membership officer. She will oversee the organization’s Membership and Field Services Division, the Convention and Meeting Planning Division, and the Veterinary Career Center group.
Sales and Marketing Management
MAY 30, 2024
Marketing content is more effective when it's created with a specific goal in mind. Each of these types of marketing content serves a unique purpose, addressing different stages of the journey and the buyer's needs. The post The 7 Types of Content That Navigate the Buyer’s Journey appeared first on Sales & Marketing Management.
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