Wed.Mar 19, 2025

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Foreign equivalency program for veterinary technicians ending

AVMA News

The American Association of Veterinary State Boards board of directors voted to discontinue the Program for the Assessment of Veterinary Education Equivalence for Veterinary Technicians in late February after its creation five years ago.

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What Sustainable Farming Can Teach Us About Leadership

Sales and Marketing Management

Britt Yamamoto shares insights from his book, The Soil of Leadership, in which he shares lessons learned on a sustainable farm in the Japanese countryside and how they can be applied to business leadership roles. The post What Sustainable Farming Can Teach Us About Leadership appeared first on Sales & Marketing Management.

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Time for a Road Trip

10,000 Birds

We had driven two hours north of Naples in Florida. We were at the correct park. We had a general idea of where to go, but would the bird be there? Then, I saw a group of people with their binoculars up, staring at the bushes. We were where we needed to be to see the rarity: Groove-billed Ani, which is usually found in Central America.

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How AudienceSCAN and Digital Audit Helped Build a Well-Rounded Pest Control Ad Campaign

SalesFuel

Challenge: Reach new audiences with a well-rounded pest control ad campaign Jacob Flaten, a media consultant from Sparklight Advertising , is a multiple time Sell Smarter! award winner. Since 2021, Flaten has closed more than $230,000 in ad sales using AdMall. For this story, Flaten needed to create a well-rounded pest control ad campaign for a local business that wanted to get the word out about their company.

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Ask a Birder: What is unique about birds?

10,000 Birds

When doing bird presentations, particularly to children, I sometimes start asking the question above. Of course, I hope for a response along the lines of “They can fly”, by which time I show the picture heading this post. So, what are the real characteristics then – the ones that make birds unique? The most important of all is Feathers.

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How Can Sales Prospecting Stand Out from AI Messaging?

SalesFuel

As AI increasingly crafts communications, sellers must ensure their sales prospecting stands out from the rest. As Kipp Bodnar and Kieran Flanagan point out , AI is turning sales prospecting into a commodity. AI-generated emails are flooding inboxes with generic messages. Traditional strategies are losing impact as these automated emails blend together.

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