Wed.Aug 21, 2024

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Unlocking the Power of Personalization: Mastering Customer Segmentation

Sales and Marketing Management

Implementing and refining a customer segmentation strategy is crucial for maximizing marketing effectiveness and achieving better business outcomes. The post Unlocking the Power of Personalization: Mastering Customer Segmentation appeared first on Sales & Marketing Management.

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Media Consultant Closes $35,000 Banking Digital Ad Campaign

SalesFuel

Challenge: Create a competitive banking digital ad campaign Jacob Flaten, a media consultant from Sparklight Advertising and a multiple Sell Smarter Award winner, has been using AdMall for four years and knows if, and when, it can help him during a sales process. This was especially true when it came to creating a banking digital ad campaign for a bank looking to bring in more new business.

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Birding the Rock – aka Newfoundland, Canada

10,000 Birds

We were travelling to historic Cape Race, when we encountered a traffic jam. Four Woodland Caribou were trotting along in the middle of the road. That is not what we expected to see, as our guide took us to the most south-easterly corner of Newfoundland in early July 2018. We were out to find Willow Ptarmigan and seabirds.

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Manage Feedback Like A Professional 

SalesFuel

Learning how to effectively manage feedback will set you apart professionally. Too often, egos get in the way when hearing feedback. Or, sellers don’t know what to do with the feedback they receive. Developing this soft skill will help you use feedback to grow and improve. Manage feedback like an Olympian When receiving and using feedback , Michael Gervais encourages us to look to Olympic athletes.

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