AVMA News

MARCH 27, 2024

The American Association of Equine Practitioners (AAEP) is taking steps to address the future of equine practice by improving compensation, emergency coverage, practice culture, internships, and student development. The AAEP Commission on Equine Veterinary Sustainability formed subcommittees for each focus area and developed corresponding resources.

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10,000 Birds

MARCH 27, 2024

The millions of stars and galaxies twinkling over the Rupununi Savanna in Guyana seem to reluctantly fade into a gradually lightening sky as the eastern horizon reddens. The Pakaraima mountains slowly materialize from the darkness, silently encircling the flatness of the savanna. This places feels almost as if herds of zebra and giraffe are just out of view.

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Sales and Marketing Management

MARCH 27, 2024

Video messages can help B2B sellers cut through the clutter. Here's a primer on creating effective video messages without a Hollywood-sized budget. The post How to Craft Compelling Sales Videos That Convert appeared first on Sales & Marketing Management.

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SalesFuel

MARCH 27, 2024

Buyers won’t answer every phone call. Sellers need to use effective voicemail techniques to get their calls returned. But research shows that most sellers don’t ever get a response. SellCell reports that “The average response rate for voicemails is only 4.8%.” They also share that sales companies have found that just by incorporating scripted voicemails, return rates jump 22%.

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SalesFuel

MARCH 27, 2024

Julie Huffer, an account executive for OnMedia, had only been selling media for 15 months when she approached a local hospital with a cable TV campaign idea that would be set to run during the most recent college football season. “The business I used AdMall for was a large hospital,” said Huffer. “They specialize in the following: family practice, internal medicine, pediatrics, and specialty care.

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