Wed.Nov 13, 2024

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Nominations open for 2025 AVMA Excellence awards

AVMA News

The nomination period is open for the AVMA Excellence Awards for 2025. The awards program recognizes contributions by veterinarians and nonveterinarians to the veterinary profession and to animal health and welfare.

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Birding San Diego County

10,000 Birds

San Diego County in California is one of the birdiest areas in the United States with 500+ species recorded there. It offers a wide range of habitats from the coast, to the desert, to the mountains. Also, the weather is wonderful year-round (do be aware of the overcast, cooler months of “Gray May” and “June Gloom”). This all contributes to a variety of bird life.

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Investigations expose abuse on salmon farms

AnimalEquality.net

Over a four-month period in 2024, whistleblowers captured drone footage at three UK salmon farms. These salmon farms are operated by three of the UK’s largest salmon producers. Two of the farms are certified by RSPCA Assured, and the third is accredited by the Aquaculture Stewardship Council. Both organizations claim to enforce high animal welfare standards.

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AdMall’s AudienceSCAN Helps Close $30,000 Trade School Ad Campaign

SalesFuel

Challenge: Create a compelling trade school ad campaign to draw in more students Haley Johnson, a multimedia account executive, has been selling media for less than a year. But, in that time, she has become familiar with AdMall. The platform helped her when she approached a local technical school looking to create a trade school ad campaign to bring in more students.

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Rapport-Building Tips for Sales Reps

SalesFuel

Rapport-building is an important part of the sales process. Establishing a relationship with leads eases your path to a deal. But doing so can be tricky. As HubSpot’s Jay Fuchs points out, they are friendly but don’t necessarily lead to friendship. Ultimately, you’re trying to sell your solution. So it’s important to be friendly and engage but also position yourself as a credible resource.