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The Best Sales Presentations Tap into Audience Expertise

SalesFuel

During your sales presentation, you are the undisputed authority. However, consider the frightening circumstance where members of your audience have more experience or credibility on the subject than you. Shrewdly, this is the time to abandon your agenda and pivot your role from presenter to facilitator.

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Finding Emotional Connection is The Most Critical Role In Any Sale

Sales and Marketing Management

Any rational person would see your well-organized, fact-filled presentation and say yes to becoming a client. Acclaimed neuroscientist Antonio Damasio of the University of Southern California conducted research several years ago that highlighted the importance of emotions in decision making. Then they said no. How did you feel?

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Bird Therapy

10,000 Birds

And while we may at times help others with their mental health issues, we pastors must also attend to our own emotional stability. That has certainly been my own experience, but I am not the only one who says this; an ever-growing body of evidence confirms this fact. Among other things… I go birding.

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How to Sell to People Using Stories

SalesFuel

It can inspire emotions and drive actions. This, they say, involves: Listening Making an emotional connection Thinking from the customer’s point of view These elements will give sellers a solid foundation of knowledge not only about the prospect — but they also tell about their business, their needs, and their pain points.

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How Sellers Can Successfully Justify Price Increases

SalesFuel

But, as Megan O’Brien points out for NetSuite, you will need to adjust how you present value. Keep Your Cool Money is an emotional topic. SalesFuel shares some advice on navigating tough conversations and how to keep a handle on emotions. Role-playing can help you improve your emotional intelligence and responses.

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Know When to Hold ‘Em: Drawing Lessons in Negotiations from Poker

Sales and Marketing Management

Author: Andres Lares Negotiation is a soft skill and as a result it requires both training and real world experience to improve. This session is taught by a former professional poker player who has sales and training experience. Emotions exist. Use them – A simple but crucial takeaway: humans have emotions.

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Managing Digital Assets Should Be the Priority to Ensure Digital Customer Engagement

Sales and Marketing Management

Today, marketers have numerous digital tools and assets at their disposal that they can use to keep in constant touch with customers, both potential and existing, for providing a satisfying customer experience through close engagement. You can provide a satisfying customer experience that is critical for driving them toward the brand.