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Finding Emotional Connection is The Most Critical Role In Any Sale

Sales and Marketing Management

Salespeople heap facts upon figures on top of other facts to show how much better their product or service is versus the competition. Acclaimed neuroscientist Antonio Damasio of the University of Southern California conducted research several years ago that highlighted the importance of emotions in decision making. Being More Human.

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Roger Cohen Realizes Dogs=Pigs, Sort Of

Animal Person

If you eat meat you cannot logically find it morally or ethically repugnant to eat a particular meat (I’m setting cannibalism aside here.). I repeat: If you eat meat (I'd say: products that come from animals) , you cannot logically find it morally or ethically repugnant to eat a particular meat (i.e., The theory is sound.

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On ANIMAL EQUALITY, by Joan Dunayer

Animal Person

But I found that if my goal was for my message to be received, I had to judiciously use accurate terms because there was an intense emotional reaction to them that prevented the message from being received intact, or unadulterated by the emotional baggage. Put simply, many people just can't handle the truth--or too much of it at once.

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3 Ways Customer Data Can Increase Workplace Efficiency

Sales and Marketing Management

After accumulating that snapshot of employee trends, it falls on the leadership team to use those data to improve employee satisfaction and productivity. By combining insights about employees across the company, leaders can identify trends affecting employee happiness and productivity and take quick actions to correct issues.

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3 Ways Customer Data Can Increase Workplace Efficiency

Sales and Marketing Management

After accumulating that snapshot of employee trends, it falls on the leadership team to use those data to improve employee satisfaction and productivity. By combining insights about employees across the company, leaders can identify trends affecting employee happiness and productivity and take quick actions to correct issues.

Groups 72
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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Stop selling products or services and start selling stories. Marketing is about telling a story, whether it’s a product story or a brand story, and the better story you tell, the better chance you have at achieving your marketing goals,” Bivas added. But where to begin? including a climax and denouement?—?can It’s not about you.

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4 Critical Hiring Tips to Avoid Common Mistakes

SalesFuel

Unfortunately, common hiring mistakes often lead to high turnover, wasted time, and reduced productivity. After all, a team that works well together is far more productive and satisfied. These tools evaluate critical aspects like decision-making, leadership qualities, and emotional control.