Remove Emotional Remove Morals Remove Software
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Managing for peak performance in a remote worker world

Sales and Marketing Management

Author: Paul Nolan On the first Friday in March this year, Jeb Ory led an employee appreciation celebration at the Arlington, Virginia, headquarters of Phone2Action, a provider of advocacy software that enables organizations to create grassroots marketing campaigns. Others confess that working from home has been challenging.

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Mindful management has never been more important

Sales and Marketing Management

As a result, employers are morally responsible to help their workers maintain strong mental health as well as physical well-being. The United States is unique in tying health care to employment for the majority of those who are covered by health insurance. the parent company of Google. That study was released in May.

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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

“Whether it’s this year, 10 years from now or 100 years from now, a marketer’s success or failure will come down to one crucial skill: the ability to be an engaging and persuasive storyteller,” stated Amit Bivas, head of marketing at Optimove, makers of software that collects data to enhance customer relationships.

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Combating Disengagement: What can be done about workers’ lack of interest in their jobs?

Sales and Marketing Management

Launched in 2004 originally under the name 37signals, the Chicago-based project management software as a service (SaaS) provider has become a household name with a cult following among businesses and developers. They can be a huge drain on company morale as their “do the bare minimum” attitude influences their coworkers. Does it work?

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