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The Psychology Behind Unexpected Rewards

Sales and Marketing Management

Let’s take a closer look into the psychology behind the element of surprise and how it can be used as part of a larger sales incentive strategy. More recent studies have revealed that humans have similar reactions to surprise rewards – specifically the anticipation of the reward. Defining the unexpected reward.

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On the Psychological Continuum

Animal Person

There is no philosophical continuum, but there is a psychological continuum, as evidenced by everyone at the workshop taking steps back or forward, denoting their increase in animal use (including no meat to meat, or backsliding, like I did a decade ago), or their decrease (such as when vegetarians go vegan). How about this?

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The Incredulous New Caledonian Crows

10,000 Birds

We know that the human mind has capacities that are not common in other animals. For example, humans have “Theory of Mind” which is not a theory in the scientific sense, but rather, a capacity whereby we have an internal theory of what is going on in other people’s minds. But that’s another story. Just eat the food.

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Birding Shanghai in March 2024

10,000 Birds

A few changes happen in March – for example, many European countries and the USA switch to daylight savings time. I am sure some people will hate this photo of a Eurasian Hoopoe , framed as it is by human artifacts. ” Aren’t we all at least a little bit fascinated by psychology? But anyway, Shanghai in March.

Chicago 219
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"Change of Heart": New Book about Animal Activism

Critter News

It's called "Change Of Heart: What Psychology Can Teach Us About Spreading Social Change." The author is Nick Cooney and he's the Director of The Humane League, an animal advocacy non-profit with offices in Philadelphia, Boston, and Washington DC. We received an email about a new book being released by Lantern Books.

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On Radical Abolitionism and Guilt

Animal Person

The latest example of a Best article that makes me feel guilty is " Manifesto for Radical Abolitionism: Total Liberation By Any Means Necessary." Why the guilt? Because I don't take enough of a stand. I am not a fundamentalist pacifist.

Vegan 100
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On Different Results of Direct Action

Animal Person

There is a profound difference between what Sea Shepherd does and what the Animal Liberation Front does, but there are also similarities, and those similarities increase in number if a direct action by the ALF (or anyone else) is an open rescue and therefore a direct defense of sentient nonhumans being attacked by humans.