Experience Science Strategy 
10,000 Birds
SEPTEMBER 1, 2020
For one thing, we become more aware of cultural biases in our science (new findings on warbling female birds, for example, reveal both gender and geographic biases). Many popular science books have neither. As Ackerman explains in her Introduction, studying extreme behavior brings new insight into what we think we know.
Sales and Marketing Management
JUNE 3, 2019
In my experience, most salespeople come to the table with a range of skills and characteristics that enable them to be successful in their jobs. When it comes to hiring, training, managing and coaching salespeople, there is actually a formula for success with some science behind it. The Value of Predictive Analytics.
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Sales and Marketing Management
NOVEMBER 22, 2017
Because from the beginning, Starbucks has offered an experience worth valuing. Three years later, these same students were asked about their experience and both groups responded with the same level of satisfaction: a lot better than expected for the students in the shoddy dorm and a little worse for the students in the new, cool dorm.
10,000 Birds
AUGUST 19, 2012
At the recent Swarovski Social Media Summit in Arizona, Nate proselytized passionately for the program that both manages your sightings and contributes them to science. In fact, experience proved that the process is actually way more cumbersome and time-consuming than it should be. Obviously, I have mixed feelings about eBird.
10,000 Birds
JULY 15, 2024
Judging from my experience in the human world, a very predictable result. A weight loss strategy also recommended for humans. Green-backed Tit s seem to have been studied fairly extensively by ornithologists, which makes me wonder whether the species prefers nesting on university campuses or near good yet affordable hotels.
Critter News
JULY 12, 2009
In 2007, the National Academy of Sciences published a report calling on the Environmental Protection Agency to make a fundamental shift in its toxicity testing strategies away from testing on mammals and focusing increasingly on new, more accurate—not to mention, more ethical—in vitro toxicity testing.
Sales and Marketing Management
APRIL 13, 2020
If you have taken the time to evaluate the complexity of your information and the ideal communications channels, you can begin to formulate strategy. It doesn’t need a long, meandering discussion about world politics, science, or global markets. Apply Hard Rules Within the New Framework. Be direct and respectful of their time.
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