Sales and Marketing Management

OCTOBER 10, 2018

At its most basic level, AI is the branch of computer science that deals with making computers behave like humans. The sales function is uniquely well-suited to be transformed by AI tools. Anil Kaul, CEO of Absolutdata , has more than 22 years of experience in advanced analytics, market research, and management consulting.

Science 127

Science Adoptable Research Humane 127

Sales and Marketing Management

JULY 19, 2017

The stuff you put in the technology has been lagging behind the ability of tools to dish it out. Salespeople need short, just-in-time, situation-specific learning experiences that bring together the key messages and skills they need to tell these many different types of stories well. That’s the good news. or even pay more (why pay?).

Research 85

Research Science Experiments Experience 85

Sales and Marketing Management

JUNE 26, 2019

Put on your science hat and ask some questions about your territories: How well did a particular message fly with each audience? It’s a form of social proof, a powerful tool extolled by Robert Cialdini, the author of the best-selling book “Influence.” Test, test, test!? So can sales managers. Make it beautiful.

Science 48

Science Campaign Game Industry 48

Sales and Marketing Management

NOVEMBER 6, 2017

FastWorks empowers anyone in the company to experiment, using a process of testing and learning. Sure, we could have created a shiny new tool that would be an impressive part of our digital transformation. But shiny tools fade over time. Remember your high school science class and Newton’s First Law of Motion?

Industry 80

Industry Laws Science Experiments 80

Sales and Marketing Management

JUNE 1, 2018

Storytelling has stood the test of time as a critical skill in sales and marketing?—?and and withstood the emergence of high-powered tech tools that promise to put so many aspects of engaging customers on automatic pilot. The science behind storytelling. If you’re a good storyteller, your customers will never feel that way.”.

Emotional 90

Emotional Rats Morals Research 90

10,000 Birds

FEBRUARY 17, 2012

Phenology is a vital science. As it turns out, a useful tool for the amateur phenologist is a dog. Cultures that experience it generally put a holiday of some sort at the end to motivate people to even bother living through it. But good phenology is hard. A pair of Bald Eagles scopes out the Clark Fork for likely snags.

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Bald Eagle Montana Owls Geese 156