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The Science of Motivation

Sales and Marketing Management

Because from the beginning, Starbucks has offered an experience worth valuing. Three years later, these same students were asked about their experience and both groups responded with the same level of satisfaction: a lot better than expected for the students in the shoddy dorm and a little worse for the students in the new, cool dorm.

Science 76
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Feather Trails: A Journey of Discovery Among Endangered Birds–A Book Review

10,000 Birds

Her experiences are framed within the larger scientific histories how once common species become endangered, and of how people and organizations have strategized and explored controversial paths to bring their numbers up and nurture them till they fill our skies. This is the chapter where Osborn talks about “second chances.”

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Incentives and Rewards: A Closer Look

Sales and Marketing Management

A highly imprecise reward is a day at the spa or a dinner for two or a trip to Hawaii. In this way, the gift giver hasn’t evaluated their experience at the party, then gone to the wine shop to pick out a wine of appropriate value. Dr. Jeffrey found higher motivational power from promoting the prize as just “a trip to Hawaii.”.

Hawaii 129
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Birding by Volunteering

10,000 Birds

Volunteering provides a very different experience to tourism though. In Hawaii I stood on a beach as albatrosses fledged and Tiger Sharks prowled for the less successful ones. And come the new year I’ll be telling you all about my experiences this time around. And don’t get me wrong, you’ll still see stuff.

Uganda 160
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A Birder Reads a Scientific Paper

10,000 Birds

This paper, which was cited in the paper we just discussed, conducted the relevant experiments: Addison, Jason A., The Millerbird source population on Nihoa was tiny and such populations tend to be subject to bottlenecks that limit genetic diversity. Data is needed to make estimates for the optimal size of the translocated group.