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What’s the Best Approach for Upselling Customers to New Solutions?

Sales and Marketing Management

But as we soon discovered, there were still gaps in the research—other key moments and questions whose buyer psychology profiles needed to be better understood. If you’re successful, you create a foundation for better customer experiences and longer-lasting partnerships. There’s a lot on the line in the “why evolve” moment. Why Change?

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Mindful management has never been more important

Sales and Marketing Management

Ashwini Zenooz, a medical doctor who holds the CMO title at Salesforce.com, told WSJ that since the COVID-19 outbreak, her role has shifted from focusing on software products that Salesforce sells to clients in the medical industry to helping the tech giant’s employees address mental health issues that can arise from working remotely.

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Top 40+ Pre-Employment Assessment Tools

SalesFuel

History and Evolution of Behavioral Assessments Behavioral assessments have a rich history rooted in the field of personality psychology and organizational development. Early forms of psychometric tests emerged in the early 20th century, with tools like the Myers-Briggs Type Indicator (MBTI) paving the way for modern personality tests.