Sales and Marketing Management
OCTOBER 12, 2020
We decided to address the crisis head on by offering a new set of templates for marketers to test a company’s COVID-19 messaging and response, as well as a set of templates for product and research teams to better understand how the pandemic has affected consumer behavior and attitudes. After all, business is human. .
Sales and Marketing Management
JUNE 16, 2019
What might take a lifetime for a human to figure out comes naturally to AI, which triggers in on macro-level opportunities. Messaging templates - They’re easy. Sure, some templates work wonders, but not with all sales leads. It’s already available in software and on platforms. They’re rapid-fire. And they often stink.
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Sales and Marketing Management
APRIL 28, 2019
But even with these advanced solutions, we’re forgetting one key aspect of sales: the human connection. But what can be done to bring human connection back into your process without swapping your short sales cycle for a longer one? Additionally, provide a script template so your team members aren’t forced to think on their toes.
Sales and Marketing Management
FEBRUARY 3, 2021
Personalization: If you’re wary that marketing automation creates a bot-like experience with no human touch, think again. Most marketing automation software ensures that you have a plethora of creative templates and messaging formats to choose from so you are able to create a customized appeal that will attract your ideal customers.
Sales and Marketing Management
MAY 22, 2020
Don’t underestimate the simple power of being human. Use an easy one-two template to craft an observation and follow it with a probing question: “We see many clients struggling with digital and remote work practices; how has the transition been for your team?”. Write your script with empathy. Ask genuine questions.
10,000 Birds
APRIL 21, 2011
The modal bird song is a song, but not all ‘songs’ are song-like, in the sense that we expect song to come out of the ‘mouth’ (bill) and to consist of modulated air currents (like human voice). Drawing of bower birds from Darwin’s 1871 volume on sexual selection.
10,000 Birds
JUNE 30, 2021
His professed goal is to use the template of a photography book to communicate his own love and understanding of the natural world and to inspire others likewise. A bird that sees a human walk into a bird blind, he says, may become wary and stay away. Sorrell, he makes clear, wants to do more than to simply pass on tips on photography.
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