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Manage Smarter 260 — Embracing Autism in the Workplace With Tara May

SalesFuel

Her philosophy emphasizes the ROI of kindness and the importance of psychological safety in the workplace. The ROI of Kindness and Psychological Safety Tara advocates for a company culture that prioritizes kindness and psychological safety.

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6 Tips to Optimize Your Next Offsite Meeting

Sales and Marketing Management

To get full engagement from your team and optimize the return on investment, Jessica Doucette, who directs marketing and B2B events at Impartner Software in Salt Lake City, offers these tips. Balance the human need for psychological safety and getting people out of their comfort zones. Set clear meeting goals.

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What’s the Best Approach for Upselling Customers to New Solutions?

Sales and Marketing Management

But as we soon discovered, there were still gaps in the research—other key moments and questions whose buyer psychology profiles needed to be better understood. All were told to imagine they were decision-makers in a conversation with a sales rep from their long-term software vendor. Researching the “Why Evolve” Moment.

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Mindful management has never been more important

Sales and Marketing Management

Ashwini Zenooz, a medical doctor who holds the CMO title at Salesforce.com, told WSJ that since the COVID-19 outbreak, her role has shifted from focusing on software products that Salesforce sells to clients in the medical industry to helping the tech giant’s employees address mental health issues that can arise from working remotely.

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How to Use Email Autoresponders to Increase Your Sales

Sales and Marketing Management

First of all, before you can put your email autoresponder software and strategy in action, you’ll need to develop a strategy that’ll help you turn cold website visitors into email subscribers. In her free time, she writes and works in a field of marketing and popular psychology. The rest will follow! Implement Tempting Lead Magnets.

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A Blueprint for Your Disruption: How to Become the Next Kodak, the Next Blockbuster, or the Next Taxi Cab Medallion Owner

Sales and Marketing Management

And incentives can take many forms -- economic (via your pricing structure), psychological (image, brand, etc.), He is also president and CEO of Chestnut Hill Associates, a strategy consulting firm, and founder of the software company, CADEO Economics, which automates his data modeling-based strategy development processes.

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Getting Culture Right: Five Lessons for Merger Success in the Sales Department

Sales and Marketing Management

It took an equal amount of operational organization, resource alignment, empathy, patience and psychology – and an understanding that it’s a continual work in progress. By doing so, you assure the newly acquired team they’re valued – and at the same time expected – to get up to speed on software and processes. It isn’t easy.

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