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Solid Air: Invisible Killer Saving Billions of Birds From Windows–A Book Review

10,000 Birds

Solid Air: Invisible Killer- Saving Billions of Birds from Windows is the summation of Dr. Klem’s expertise, experience, and professional life–what we scientifically know about bird and glass collisions, a handbook on how to prevent them, and, not insignificantly, the story of a remarkable career.

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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Storytelling has stood the test of time as a critical skill in sales and marketing?—?and The science behind storytelling. “Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Stories get a revival. The way to do that is with a story.”.