Sales and Marketing Management

NOVEMBER 14, 2017

Author: Irina Jakovleva Building a business cemented in the customer experience is table stakes in today’s connected economy for both B2B and B2C organizations. In fact, a recent report from Gartner found that 89 percent of marketers expect that customer experience will be their primary differentiator in 2017.

Experience 69

Experience Experiments Branding Advocacy 69

Sales and Marketing Management

AUGUST 31, 2018

Replacing the venerable Microsoft product with multi-page memos may or may not be a future-proof strategy, but it’s now the law at Seattle’s largest company. Step 1: Create a Flex-Agenda. But whose agenda matters more? It’s a miniature leadership test: Can you share your vision effectively? Wait a minute,” he realized.

Agenda 79

Agenda Sharks 2018 Laws 79

Sales and Marketing Management

MAY 5, 2017

Through constant innovation, companies test, shift and change their approaches to sales, with the ongoing mission of accomplishing those twin goals. People everywhere are increasingly intolerant of having a sales-y experience. 3: Automation to increase productivity in sales teams. Sell faster.” The question is, how?

2017 66

2017 Industry Agenda Experience 66