SalesFuel

SEPTEMBER 11, 2024

Challenge: Create a compelling radio branding campaign to bring in new customers Amber Smith, an account executive for Federated Media , says she’s still learning new things in AdMall every day. Consequently, Smith knew the sales tool would help when she approached a local animal hospital with a radio branding campaign ad pitch.

Campaign 104

Campaign Branding Hamsters Kennels 104

Sales and Marketing Management

OCTOBER 29, 2018

Author: Ryan Gould In the context of content marketing, a product-agnostic approach is one that focuses on your expertise and knowledge around a product, technology or service rather than your brand. There’s no overt branding in this whitepaper. Companies use webinars to educate prospects, showcase their expertise and get leads.

Branding 95

Branding Industry 2017 2019 95

Sales and Marketing Management

JUNE 12, 2017

Metrics-based approaches are being applied to everything, from the success of an individual email campaign to the validity of broad marketing programs. Marketing leaders must remember that true brand intelligence lives at the intersection of head and heart , where the emotional self meets the analytical self.”.

Emotional 87

Emotional Campaign Science Laws 87

Sales and Marketing Management

FEBRUARY 8, 2021

These events are major revenue sources for organizers and important opportunities for marketers to build brand awareness and generate new opportunities for their businesses. They also added additional webinars to their sponsorship inventory to generate badly needed revenue. Event organizers swiftly pivoted. It seemed like a good deal.

Agenda 54

Agenda Campaign Rescue Branding 54

SalesFuel

DECEMBER 18, 2024

Challenge: Figuring out how to create a compelling home services ad campaign Jay Dye, a media consultant for NPG of Idaho , has been in sales for over 40 years, so they knew that when it came to creating a home services ad campaign with a local business looking to promote their holiday light installation services, AdMall would be the place to go.

Campaign 52

Campaign Idaho Industry Branding 52