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15 Resources for Employer Branding Professionals

4 The Love Of Animals

Managing your company’s employer brand is no small feat. All over the world, companies dedicate time and resources to promoting and managing their EB because it truly does pay off. If you’re an employer branding professional, these facts are nothing new.

Branding 100
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Digital Commerce Strategies that Every Brand Should Watch

Sales and Marketing Management

Author: Rilind Elezaj Given the technological resources available these days, you can set up a website and populate an online store in just a few hours. Here are a few digital marketing strategies your brand should be focusing on. Another way to promote your brand is to make use of videos. Start with the Basics.

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Making Your Brand Stick: How to Define Your Business Through Consistent Visuals

Sales and Marketing Management

Author: Adrian DeGus When it comes to starting up a company and building a brand, visuals and an overall visual representation of your brand is very important. Consistently portraying great visuals will ensure successfully portraying your brand to your vendors, employees, existing customers, and potential customers.

Branding 101
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8 Marketing Lessons Big Brands Can Teach Startups

Sales and Marketing Management

Learning tactics to market products that a startup has created can be gained from big brands that have penetrated the market and made a name for themselves. Often, all it takes is trying something different from the norm to make a brand stand out. Marketing is a strategy that makes or breaks a business. Give Freebies.

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How to be a Credible Law Firm

SalesFuel

Your Law Firm Career Relies on Personal Brand Management Stefanie Marrone advises legal organizations of all sizes in the practice of business development through marketing. To be a successful associate you must “focus on building a robust personal brand and establishing a solid reputation.”

Laws 84
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The Best Sales Content To Share At Each Stage Of The Buyer’s Journey

SalesFuel

Sales content is about convincing people that you’re the best brand to work with,” he explains. Your goals are to “increase brand visibility but also to establish yourself as a reliable and trusted resource,” she writes. It can involve evidence ranging from data and case studies to testimonials and accolades.

Branding 113
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Taking Time to #SketchWithSibley

10,000 Birds

Clearing a space, I retrieved my field notebook – untouched since April of 2018 – and flipped to a brand new page. Though I found the videos featured on their children’s resources page, trust me when I say they are as much for adults as they are for kids. My sketches following the guidance of David Sibley.

Puffins 156